Hankook is leading new and advanced driving trends by participating in world class automotive shows and exhibitions, and our innovative technology is receiving increasingly positive reviews from related companies and drivers worldwide.

The premier automotive specialty product trade event in the world, The SEMA Show, is held every November in Las Vegas. The exhibition consists of 12 sections with over 100,000 automobile experts from over 100 different countries attending annually. Over 2000 participating companies host events and seminars throughout the duration of the show and over 1000 project cars are showcased outside of the convention hall.


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