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Hankook Tire Starts Exclusive Original Equipment to the Nissan Frontier
- - The company accelerates its OE business by supplying light truck tires for the 2016 Nissan Frontier
- - Hankook Tire’s Dynapro HT and Dynapro AT-M tires supplied in total three sizes
May 4, 2016 (Seoul, Korea) – Hankook Tire announced that the company supplies its highway all-season Dynapro HT in size P265/70R16T and P265/60R18T, and aggressive all-terrain Dynapro AT-M in size P265/75R16T tires for the Nissan Frontier, a leader in the midsize truck segment. Hankook Tire is the exclusive original equipment provider across the main size ranges for the Nissan Frontier, further expanding its diverse original equipment (OE) supply portfolio.
The supplement to Nissan is the latest example of Hankook Tire’s growing presence in the Light Truck Radial (LTR) business, especially in North America where demand for pickup trucks is relatively high. By successfully supplying an expanded size range for the automaker’s mid-size pickup truck, Hankook Tire has been able to further strengthen its partnership with Nissan as well as raise its brand presence in the North American pickup truck OE market. Those Frontier pickups equipped with Hankook Tire’s OE products are exported to North America and Mexico.
As a premium all-season tire for light trucks and SUVs, the Dynapro HT provides drivers with greater treadwear, enhanced rolling resistance, and improved snow traction. Dynapro HT’s 3.5% wider tread offers superior driving comfort as well as a longer lifespan. The tire also utilizes a stiff center block and an advanced snow kerf design to provide heightened steering response in addition to reduced noise across all driving conditions
Hankook Tire’s all-terrain Dynapro AT-M was designed to meet the performance needs of light trucks, vans, and sport utility vehicles both on and off the road. Its innovative tread and sidewall design resembles tiger teeth, giving it an aggressive look that enhances vehicle style as well as driving capability. The tire’s wraparound tread also guards against possible deformation while providing outstanding traction, especially in muddy or snowy conditions.
The Frontier is the 6th brand of Nissan Group joined with Hankook Tire in company with Altima, NV200, Paladin, Qashqai, and Rogue. Hankook Tire highlights its expanded global OE portfolios to Japanese brand through the new OE contract with Nissan.
“We are proud to announce the new OE supply contract for Nissan Frontier.” says Mr. Seung Hwa Suh, Vice Chairman & CEO of Hankook Tire. “The new OE supply contract proves Hankook Tire’s products are highly recognized as a global premium brand with technological excellence once again. Hankook Tire will continue to raise its standing in the OE business by maintaining its heavy investment in R&D in order to meet the high standards of leading global automakers.”