Go to the body

Home People & Culture Proactive HR Business Divisions

Promoting diversity and innovation

At Hankook Tire, we believe that the development of proactive leaders directly corresponds to the development of the company. To facilitate the realization of their ambitions, we provide a variety of opportunities for proactive leaders to grow as experts, spreading their influence around the world.

At Hankook Tire, we believe that the development of proactive leaders directly corresponds to the development of the company. To facilitate the realization of their ambitions, we provide a variety of opportunities for proactive leaders to grow as experts, spreading their influence around the world.
Work area
Job Function Job Family Job Description
Marketing General
Marketing
  • Plan and implement marketing programs and pricing strategies for products and services
  • Responsible for launching products/services
  • Cooperate closely with other departments to establish marketing strategies
Product
Development
Marketing
  • Establish and implement new product development strategies
  • Develop new products into marketable ones
  • Manage product lifecycles
  • Develop new product design technologies
  • Analyze customers’ needs and apply to product development
  • Cooperate with engineering, production, marketing and promotion departments
Brand
Management
  • Establish global brand strategies and enhance brand image
  • Plan and implement brand advertising campaigns
  • Establish and implement global exhibition strategies
  • Create and implement motorsports participation strategies
Corporate
Communications
  • Develop corporate communication strategies and implement communication programs focused on key messages
  • Communicate with the domestic and international media
  • Manage website and utilize digital communication

TOP

It is